10 Best Keyword Research Tools To Help You With SEO [Free & Paid]

10 Best Keyword Research Tools To Help You With SEO [Free & Paid]

Keyword research is essential for any SEO campaign. How can you expect to rank for it if you don’t know what people are searching for?

So how do you recognize which organic keywords to target? And how do you find them in the first place?

With so many keyword tools, it can be tough to figure out which will work best for your needs. That’s why we’ve put together this list of the ten best keyword research tools to help you with SEO. We cover free and paid options, so no matter what your budget looks like, there’ll be something here that works for you!

Free Keyword Research Tools:

WordStream Keyword Research Tool

WordStream Keyword Research Tool is a free tool with a strategic pointer for the keyword research process. When it comes to free keyword research tools, this is quite popular because it offers the best keyword suggestions for both Google and Bing search results. The tool also delivers a list of keyword suggestions.

When using WordStream Keyword Research Tool, you can see the top keyword suggestions for each of your seed keywords, as well as its monthly search volumes. It allows you to come up with similar SEO ideas that you might not have considered before.

WordStream Keyword Research Tool

The Search Terms Report

With The Search Terms Report, you can analyze your search habits to understand more about the market you are trying to target.

This report shows clear and concise data about what people search for over a specific period. It is also known as Google & Bing’s keyword planner. You can also get relevant information from it, such as accurate search volumes, and it can help you identify your top-performing keywords.


Keyworddit searches through Reddit posts, comments, and titles to find relevant keywords and gives you their accurate search volumes. If you’re unfamiliar with Reddit, Reddit is a large community where people can join Subreddits or groups for just about anything. Redditors share content relevant to the group, and sometimes these posts get comments.

When it comes to Keyworddit, it uses this data to find trending keywords, giving you a list of suggested keywords with good organic search volumes. You can organize these keywords based on their search volume, so it’s easy to track your biggest competitors and find the best keywords for your site.


Google Keyword Planner

Google’s Keyword Planner is intended for advertisers who wish to run their ads on Google. Nonetheless, it is still a handy tool for keyword research and SEO. It offers a lot of comprehensive keyword suggestions.

You can also get search keyword volume, estimates for the potential cost of running ads on those keywords, and more. Google Keyword Planner is free as long as you have a Google Ads account, so it’s an ideal keyword tool for those who want to hone in on their AdWords campaigns.

Google Keyword Planner


Ubersuggest is a free keyword research tool from Neil Patel that provides you with a massive list of possible keywords. When using this keyword tool, you can input any keyword, and it will return relevant search suggestions.

This keyword tool is handy for those looking for broad and comprehensive keywords, as you don’t have to narrow down to your specific niche because Ubersuggest provides this for you.

best keyword research tool free

Paid Keyword Research Tools:


SEMrush is a complete SEO tool suite that carries out keyword research and boosts your SEO rankings.

Using Semrush’s Keyword Overview Tool, you can find out which popular keywords have a high keyword volume and the approximate CPC or, in other words, how much it costs to advertise that keyword.

It benefits those who want to see what their competitors are doing. You can find out what keywords your competitors are using for SEO. This way, you’ll know what keywords you should be using instead.

When it comes to SEMrush, you can expect the best keyword research tool for SEO, and it’s also one of the finest for PPC. It carries out keyword research and finds out what keywords to target.

Semrush Keyword Research


Ahrefs is one of the utmost popular keyword research tools that provide similar features to SEMrush. When using Ahrefs keyword explorer, you can develop a list of keyword suggestions.

You can also utilize Ahrefs to determine what keywords your competitors are ranking for and give you an idea of what keywords you should use in the future.

Analyzing your competition and identifying their strengths and weaknesses is the first thing you need to do before starting an SEO campaign. It’s ideal if you plan to target keywords already attracting a lot of traffic on their own. Still, it helps to find out what keywords your competitors prioritize.



GrowthBar Offers the conventional information you can anticipate, such as; keyword suggestions, CPC, keyword volumes, and keyword difficulty metrics.

The best thing about this keyword tool is that it provides you with highly profitable keywords that you can use as a starting point for your content marketing.

You can also use GrowthBar to get competitive insights into what users are searching for and how often they search for it, so if you want to know where your site is, GrowthBar is an ideal keyword tool for your needs.

The best piece of GrowthBar is that it will also write content outlines for you, including blog introduction, title, headings, and many more!


Long Tail Pro

Long Tail Pro showcases an outline of data about your keyword, specifically focusing on how you rank up versus your competitors on that keyword.

For each keyword, it provides you with an explanation of how many monthly searches, trending searches, and CPC you can expect. It also has a convenient feature that allows you to see how much traffic your competitors have been getting on that specific keyword and whether or not they have what it takes to become your competition.

With Long Tail Pro, you can expect the best keyword research tool for finding long tail keywords, and it can also give you a good keyword

 Long Tail Pro


KeywordTool uses Google’s autocomplete feature, which utilizes search data and its behavior to produce long-tail keyword suggestions for any search terms. Google autocomplete uses this feature to narrow down the search results whenever you enter a search term.

With KeywordTool.io, you can see all of your suggested keywords, and it will also give you an idea of how much traffic each keyword is getting per month.


Final Thoughts

In this post, we discussed some of the top keyword research tools. These tools are observed to be effective and efficient in performing their tasks.

We have also listed the other types of keyword research tools you can use to get a list of keyword popularity in the search engines. If you look at these keyword research tools, you will realize that one thing they have in common is Keyword Discovery Tool. This tool lets you see how much traffic goes to your competitors’ pages and which keywords they rank for.

Most successful SEO and PPC campaigns begin with a list of highly profitable keywords. Thanks to these keyword tools, it’s easier to find out what people are searching for online.

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