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There Is A Huge Competition Around For A Piece Of The Online Shopping Pie.​

Search Engine Results Pages Are Flooded With Tons Of Other Sellers. So How Does Your Business Stand Out?

SpringHive’s Ecommerce Search Engine Optimization or SEO is helping e-commerce firms in creating brand visibility across the crowded sector. With e-commerce websites being such a rage these days, almost every business is going the e-commerce way to attract and convert potential buyers online, right from their websites. In such stiff competition, how will you make sure that your website appears in the top search results? The answer is by doing SEO for an e-commerce website!

For e-commerce websites, optimizing on-page factors is more important than off-page. This is because search engines like Google use hundreds of on-page and off-page factors in deciding the ranking of a merchant’s website. There are multiple variables to be considered in off-page SEO such as social media marketing, link building, PR, and the list goes on. For these things to be done properly, a lot of time and resources will be needed. Moreover, as they are the ones actually affecting the rankings, optimizing your on-page factors with your limited resources should be an option.

What Our eCommerce SEO Can Do For Your Business?

With our well-versed team of eCommerce SEO experts, we provide an array of services to help you get your web store a better ranking on Google and other search engines. SpringHive's e-commerce SEO services include

Keyword Research
Our keyword strategy is focused on your target keywords and how they can lead to desirable results. How we do keyword research will lead you to the right product categories and subcategories, through which your brand can benefit.
Content Optimization
Our content writers know how to write keyword-rich and Google-friendly content. We are aware of the fact that you want to be on top and stay there. That is what we are working for here at SpringHive, we work to keep the consistency of your visibility in the online world.
Link Building
We see this as an essential part of SEO. We provide white hat link-building services to help you win the attention of Google by creating relevant links.
Competitor Analysis
We always start with understanding the nature of your brand and your competitors in the market. Studying your competitors make it on top of the search ranking help us curate the best strategies to beat them and make you gain more popularity.
Initial SEO Audit
We will audit your web store and provide suggestions to improve the overall ranking of your website. Here at SpringHive, we take care of your business as much as we want to take care of ours.
Social Media Marketing
With our SMM services, you can rest assured that your brand will get the right share of popularity on social media platforms such as Facebook, Twitter, Pinterest, and Instagram. In short, we will make your brand known on various social media platforms!
On-Page SEO
We provide on-page SEO services such as sitemaps, XML sitemap, robots.txt file, meta title tags, meta description tags, title tag usage, URL structure, image alt tags, and so on.
Conversion Rate Optimization
Your E-commerce site should have a proper conversion rate optimization strategy that drives more traffic at the right time. We help you with CRO by creating valuable experiences for your visitors, so that they become customers. Our e-commerce SEO program is customer-oriented, so you can rest assured that what we deliver are only the things that will keep your customers hooked.
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Why Choose SpringHive's Ecommerce SEO?

SpringHive's Ecommerce SEO is a full-service digital marketing agency that provides various online marketing services to our clients. We are one of the few companies in Australia that has a dedicated team of eCommerce SEO experts. All our Ecommerce experts are Google-certified professionals who provide top-ranking results and aim to help you as much as they can. We don't believe in empty promises and fake discounts. We do not just take e-commerce SEO as a part of our offered services for we, are also depending on this to gain more leads and clients. We believe that providing honest services only leads to getting the best results.

If you are looking for an e-commerce SEO service that can provide targeted traffic and can increase your conversion rates, taking advantage of SpringHive's eCommerce SEO services will never let you down. Our dependable Ecommerce SEO services will help you get on top of Google rankings in just a short period of time.

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Springhive's Seo Tips For Ecommerce Product Pages

If you are looking to increase conversion rates from your site, optimizing your e-commerce product pages is a must. Our team of e-commerce SEO experts has already developed multiple effective tactics and a successful SEO strategy to help you achieve your goals. Here are a few tips which will help you improve the visibility of your shopping cart.

For starters, you need to remove any pre-sale questions from your product pages because they will only frustrate customers and reduce their chances of buying more products. As per Google, visitors spend between 10-20 seconds on average on any web page before leaving it. So, your product page should have the following elements to win customers and convert them into buyers:

Big Pictures
Product images are of paramount importance in e-commerce websites. A potential buyer will always seek clarity about the product they are interested in and pictures give a crystal clear idea of the product. If you don't display any image then there is no chance of attracting anyone to your website. Also, you need to ensure that the images are not blurry as it will hamper your conversion rate too. Just imagine how hard and inconvenient it will be to decide on buying something that you are not able to see. It will only lead your potential customers to visit other sites that offer the same products and buy from them instead. So, first of all, you need to resize your product images to a dimension that is no more than 250 pixels wide by 400 pixels tall. Also, make sure that the product image is crisp and clear to ensure customers convert into buyers. So, take good pics of the product and then use an image editing tool like Photoshop or any other to crop the picture so that it displays only what you want people to see.
Highlight Features & Benefits
You will never want to spend on something that will not be of your benefit. People tend to buy products which can solve their problems. A potential customer who visits your product page will always look for why they should buy your product. So, highlighting the top features of your products or services will not only make deciding easier for your potential customers but will also let them realize why they will need your products in solving their problems. For example, if we take a fitness tracker's product page then you need to highlight key features like the number of sensors, tracking accuracy, smart notifications, and so on. If you are selling watches then talk about its water resistance feature. As you get the point, highlighting important features is essential for turning a potential customer into a buyer.
Comparison
People always want to compare a product they are about to buy with similar products that are already on the market. Including several clear and concise product listings on your website gives your customers a vivid idea of what they are looking at and it is very important to do so. Also, always make sure to choose the right categories for your products because this is one of the key factors for a high ranking in Google. So, if you have a fitness band that can compete with similar bands then try to add it in the same category so that it gets higher search engine rankings along with other similar products.
Detailed Product Description
The product description is one of the most important elements of your e-commerce product page which will define its visibility in the search engine results. So, make sure you write a well-researched and detailed description for your product that defines its features, benefits, problems it solves, and comparisons it offers among similar products. Your product descriptions must always be accurate to avoid misleading your customers. Always remember to include keywords related to your product in the description too because Google loves them! It pays to have a list of keywords ready before writing your descriptions. Apart from this, use bullets to divide the description into smaller parts so that they are easy to read.
Call-to-Action Button (CTA)
A CTA is an element on your product page that plays a vital role in encouraging your customers to buy your product. It can either be a single button or multiple options like buy now, add to cart, visit the store, and so on. You need to put some tremendous effort into crafting the right CTA for your product page because that can increase its conversion rate significantly. Always think about what a visitor will do when they reach the product page. What are their main points? What do they need? For example, if you are selling a GPS navigation system then you can use a CTA like "Buy Now" or "Add to Cart". Also, make sure that you have multiple CTAs on your product page because only one CTA might not necessarily convert the most number of users. The more CTAs, always the better.
Seller Information
To improve shoppers' trust in your products and services, never fail to add a piece of seller information to your product page. Include things like seller name, experience, contact details, return policy, and other relevant details on the product page. If you don't have a physical store then consider adding a call to action button which will lead people to your online store. Also, make sure that you add Google Map with your store address for the convenience of customers.
Reviews and Ratings
Product reviews and ratings on your product page can contribute a lot to your success story. Reviews are not just made so customers will have an avenue to rant and just say whatever they think about your products or services. Reviews will let your potential customers know what they will be up to if they sign up for you. It somehow is a convenience on your part - letting your customers talk about your products and services instead of advertising them yourself. So, try to grab as many genuine reviews for your products as possible. However, refrain from asking for reviews from your friends and family members because they might end up bias. Always rely on your existing customers to get genuine reviews and ratings for your product page. In this case, use a specific call-to-action button like "Write a Review" or "Rate this Product".
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eCommerce SEO Frequent Asked Questions

When you have an online store, you must know that it is extremely important to drive people to your website. In case, you are struggling to rank in searches or to get the desired amount of traffic, then eCommerce SEO Services from Bspringhive is there to help you. One thing that is common between all eCommerce businesses out there right now is that they are all vying for more visitors. The best thing about SEO is that it can provide a fair amount of traffic even if the business is not very popular.

We have compiled a list of some common questions that you can refer to as you try to understand and implement SEO for your online store.

SEO for online stores is the process of making a website popular and getting it ranked on top in search engines. This is done by optimizing the keywords, content and Meta tags of the website.

The main goal of SEO for eCommerce websites is to generate traffic and sales. A strong SEO campaign can improve sales conversion rates, bring in more customers, increase brand awareness and increase ROI as well.

If you have an online store and are unable to increase traffic or sales, then yes, you need eCommerce SEO services. A strong, well-planned SEO campaign can make your website more visible and more popular. You will get to know the results within a few months of implementing a good SEO plan.

1. Online stores that use SEO see an increase in traffic and sales by a good percent.

2. Companies get to dominate search engine rankings, so they get a lot more traffic which ultimately turns into sales.

3. SEO helps companies improve brand awareness and reach out to their customer base. It is one of the best marketing techniques out in the market right now for building brand awareness on a website.

4. SEO helps ensure that a business is represented well online, thereby improving its online reputation as well as credibility.

5. Right kind of SEO can help with brand recognition and in building trust on the internet. A good amount of traffic also ensures that your company gets a lot of consumer reviews which enhance your credibility.

6. SEO is beneficial for getting more exposure and branding, which is why most companies understand the importance of it and use the services of an eCommerce SEO company like Bspringhive to take care of their SEO needs.

SEO is an ongoing process and you can never stop once you have started. These are some SEO techniques that can help your eCommerce business grow:

1. Keyword Research- Before you start off with any other form of SEO, it is important to do keyword research on your website. Your keywords should be relevant to your business and the products that you sell as well as the audience that you cater to. Keyword research is very important to ensure that you are targeting the right audience.

2. Keyword Targeting- Once you have done keyword research, the next step is to target keywords that have high commercial value. These will be the ones that get a lot of searches, and most eCommerce companies get their sales from them. The next thing is to repeat this entire process for all your product pages.

3. Title Tags- Title tags should be short and straight to the point. Try avoiding vague, random words and phrases that have no relevance to your product.

4. Metatags- The Metatags of your eCommerce website get indexed by search engines so it is important to include relevant information about your products on them.

5. Product descriptions- You must write relevant content for every page of your site as this will help in getting more sales and traffic.

6. Back Linking- Back linking is very important for eCommerce SEO as it increases the authority and visibility of your site.

1. You will start getting hits from search engines for the keywords that you have been targeting.

2. You will notice an increase in the number of organic visitors each day.

3. You will start receiving more consumer reviews and comments on your website since search engines have started featuring it in search results. This can also help in getting more organic traffic as well.

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